I am grading at 25,000 feet. I’m flying back to Gainesville on a Delta Wi-Fi flight. With 4 1/2 hours in the air and students’ blogs to grade, Wi-Fi grading seemed like a good use of my time and of Delta’s GoGo wireless system. I’m enjoying reading my students’ blogs. They’ve been blogging for seven […]
I’m up in the air, literally. Flying to a convention in Portland, Oregon For $7.95, I could be on Delta’s GoGo wireless network, grading this week’s lab assignment — blogs. The class has been blogging for seven weeks, posting at least once a week. At the start of the assignment, only two of my 20 […]
The last time I saw CliffsNotes, I was teaching high school English. CliffsNotes were the yellow and black booklets that were designed to help students gain the information needed about a novel in order to pass a test or write an essay without having to actually read the book itself. I lost track of CliffsNotes […]
Almost every teacher for almost every course has that feeling of having more to include in a class period and in a course than can be accomplished. The tendency can be to “cover” the material. You as the teacher list and explain the important concepts. You click through the PowerPoint slides. Perhaps you stop from […]
In the Q&A session following Paul Anger’s acceptance speech, he was asked about the Detroit Free Press new business model. All of us attending the awards presentation — media professionals, journalism faculty, journalism students — were interested in the topic of new models for financing newspapers. The Detroit Free Press has an e-Edition that replaces […]
Paul Anger, editor and VP of The Detroit Free Press, is receiving the Brechner Freedom of Information Award for the reporting that helped lead to Detroit Mayor Kwane Kilpatrick being ousted for lying under oath about firing three police officers. Anger provided these observations from this reporting experience: – The public wants to read news. […]
In class today, we discussed The Gator Nation campaign as a case study of branding, integrated marketing (public relations and advertising), and the use of social media. Branding helps an organization create an image that goes beyond the concept of a product or service. After watching The Gator Nation television commercials, the students brainstormed on […]
Julie Dodd 